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July 22, 2011

Introducing our Maternity Yoga collection

Filed by Om Republic @ 10:13 pm
 
We’re excited to announce the launch of a new maternity yoga apparel collection, in collaboration with Spring Maternity¬†Nursing Baby. ¬†Co-labelled ‚ÄúOm Republic for Spring‚ÄĚ, the line is designed for moms-to-be who want to remain active and stylish throughout their pregnancy and beyond.
 
The launch collection comprises five best-selling styles selected from Om Republic’s core yoga apparel collection and modified by maternity wear experts at Spring Maternity Nursing Baby to accommodate a growing belly.
 
Made with organic cotton, with a touch of spandex for extra stretch where it is most needed, the garments are dedicated to moms-to-be who want the best for their pregnancies and their babies. 
Designed with active and multi-tasking moms-to-be in mind, the versatile collection is suitable for wear in prenatal yoga & pilates classes and leisure wear.  The tops feature convenient and comfortable 360 degree internal shelf bras with removable bra pads, while the bottoms feature gusset construction for added comfort and fit. 
 
The collection is available at www.omrepublic.com, and at Spring Maternity Nursing Baby’s five retail stores in Singapore.¬† Help us pass the word to moms-to-be who’re¬†looking for¬†stylish¬†activewear to their prenatal classes!¬†¬†
 

 

April 14, 2010

Annie, Jess and Mel

Filed by Om Republic @ 8:42 am

From L to R: With Annie; with Jessica; Melini

“How did you come up with names for the designs?”¬† That’s a question I’ve been asked¬†several times.

When the design prototypes were finalized and it was time to give a name to each style, the first names that came to my mind were the names of long-time friends of mine who are passionate about movement, and have been extremely generous in providing input, comments and suggestions all along.

Annie¬†and¬†I¬†met through dance club in secondary school, where we¬†shared the same crazy enthusiasm over Chinese dance.¬† Annie’s now ¬†into pilates.¬† She has¬†always¬†been¬†my go-to person for a candid opinion on anything from styles and colors, to business ideas.¬† Annie loves halters, so the first halter in the collection was named after her.

Jessica is another dance fanatic I met through dance club.  She still attends ballet classes today.  Always thoughtful and infinitely patient, Jessica endured countless versions of my drafts in the planning stages and provided invaluable feedback.   The cami with the cute ruched front is named after her, not least for her unwavering support.

Melini¬†and¬†I met in¬†business school.¬† We bonded over job recruiting,¬†and share similar¬†interests in¬†dance and movement.¬† Yoga,¬†pilates, dance–she does them all with finesse.¬† Feedback, suggestions,¬†thoughts–she has given me more than I can thank her for.¬†¬†When it came to naming¬†the cami with the dance-inspired scoop back, Mel naturally came to mind.

And there you have it: Annie Halter, Jess Cami, and Mel Cami.

April 6, 2010

Designing for Movement

Filed by Om Republic @ 4:20 pm

 

Om Republic is the coming together of¬†my interests in¬†yoga, dance, art, and design.¬† One of the¬†best things about¬†designing a line of apparel centered around my interest in movement is that work never really feels like work.¬† Here’s a¬†look¬†at what goes on during part of the design process.

When I receive¬†the fitting samples, one of the first things I do is to put them through a wear test.¬†¬†The¬†garments have to look good, feel good and allow a full range of motion.¬† Forward bends, twists, backbends, inversions–you name it.¬† It’s quite a lot¬†of work to put every design through these stress (and stretch) tests, but it’s also a lot of fun.¬† Of course,¬†a side benefit¬†is that¬†it helps me get better at¬†the yoga asanas.¬† But¬†the most rewarding part is, tweaking and refining a style such¬†that not only does it have¬†a¬†distinct design element, it’s comfortable to wear¬†and¬†provides freedom of movement.

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